In 2020 the word woman is controversial.
We believe it's a black and white issue.
The campaign has begun.
We're very proud of the actions we've taken so far...
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lighting up landmarks with the dictionary definition of woman
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a billboard
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sharing news stories describing the harm done to girls
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hosting talks
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decorating statues with our t-shirt across the UK
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creating banners and flags bearing the definition of woman
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speaking directly to power in the UK and USA
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demonstrating against Facebook, Twitter, and HRC in Washington DC
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Free Speech in the public square
What started as a few t-shirts has blossomed into a fightback against female erasure.
We know our attire brings women together because it's a visual sign of solidarity.
[We've created a campaign in which every item generates its own message as well as funding for our actions.]